About me – igomez lab

Design, to me,
is a process of

discovery.

A laboratory where ideas are tested, refined, and transformed into visual experiences. Guided by curiosity and driven by intention, I create work that is thoughtful, expressive, and built to endure.

Hey, I'm Isabella.

I'm a multidisciplinary designer and founder of igomezlab, a creative laboratory where ideas are tested, refined, and transformed into visual experiences.

From brand identities and campaigns to posters and digital design, I create work that balances strategy, experimentation, and emotion. Curious by nature, intentional by design.

Based in Colombia, creating for brands and people everywhere.

It’s not just design it’s

Design isn’t something I switch on and off. I’m constantly collecting inspiration from everyday lifethrough culture, conversations, objects, and the way people in teract with the world around them. Every observation becomes part of the experiment.

Areas of Experimentation:

Brand Identity Advertising Design Posters & Editorial Art Direction